{"version":"https://jsonfeed.org/version/1","title":"My Strategy Atelier","home_page_url":"https://mystrategyatelier.com","description":"My Strategy Atelier","author":{"name":"My Strategy Atelier"},"items":[{"id":"https://mystrategyatelier.com/blog/f/why-organizations-choose-my-strategy-atelier","html_content":"

Strategic Marketing, Branding, Communications and Business Growth by Maryse LaRocque

","url":"https://mystrategyatelier.com/blog/f/why-organizations-choose-my-strategy-atelier","title":"Why Organizations Choose My Strategy Atelier","summary":"Strategic Marketing, Branding, Communications and Business Growth by Maryse LaRocque","date_modified":"2026-08-14T19:20:17Z"},{"id":"https://mystrategyatelier.com/blog/f/pov-freelance-marketing-consultant-vs-full-time-marketing-staff","html_content":"

Organizations often see this as an either-or decision, but the reality is more nuanced. A full-time marketing manager can provide continuity and day-to-day support, while a consultant brings external perspective, special...

","url":"https://mystrategyatelier.com/blog/f/pov-freelance-marketing-consultant-vs-full-time-marketing-staff","title":"POV Freelance Marketing Consultant vs. Full-Time Marketing staff","summary":"Organizations often see this as an either-or decision, but the reality is more nuanced. A full-time marketing manager can provide continuity and day-to-day support, while a consultant brings external perspective, special...","date_modified":"2026-08-14T18:36:37Z"},{"id":"https://mystrategyatelier.com/blog/f/pov-best-marketing-consultant-practices-for-growth","html_content":"

Many small businesses believe they need more marketing when, in reality, they need more clarity. Before investing in advertising, social media, or promotional campaigns, organizations should first understand their positi...

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When organizations evaluate marketing consultant rates, they often focus on hourly fees rather than business outcomes. In my experience, this is the wrong place to start. The real question is not what a consultant costs,...

","url":"https://mystrategyatelier.com/blog/f/pov-on-the-industry-canada-marketing-consultant-rates","title":"POV on the Industry: Canada Marketing Consultant Rates","summary":"When organizations evaluate marketing consultant rates, they often focus on hourly fees rather than business outcomes. In my experience, this is the wrong place to start. The real question is not what a consultant costs,...","date_modified":"2026-08-14T18:34:17Z"},{"id":"https://mystrategyatelier.com/blog/f/point-of-view-from-the-strategy-atelier","html_content":"

From the Strategy Atelier

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By Maryse LaRocque, My Strategy Atelier

","url":"https://mystrategyatelier.com/blog/f/marketing-consultant-ottawa-rates-services-results-choosing","title":"Marketing Consultant Ottawa: Rates, Services, Results & Choosing","summary":"By Maryse LaRocque, My Strategy Atelier","date_modified":"2026-08-14T18:28:05Z"},{"id":"https://mystrategyatelier.com/blog/f/an-artists-legacy-how-branding-and-communications-strategy","html_content":"

By Maryse LaRocque, My Strategy Atelier

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By Maryse LaRocque, My Strategy Atelier

","url":"https://mystrategyatelier.com/blog/f/creating-ethnique-chique-when-one-brand-becomes-a-storytelling","title":"Creating Ethnique Chique: When One Brand Becomes a Storytelling ","summary":"By Maryse LaRocque, My Strategy Atelier","date_modified":"2026-08-14T18:19:18Z"},{"id":"https://mystrategyatelier.com/blog/f/why-brand-positioning-matters-more-than-marketing-budget","html_content":"

By Maryse LaRocque, My Strategy Atelier

","url":"https://mystrategyatelier.com/blog/f/why-brand-positioning-matters-more-than-marketing-budget","title":"Why Brand Positioning Matters More Than Marketing Budget","summary":"By Maryse LaRocque, My Strategy Atelier","date_modified":"2026-08-14T18:14:37Z"},{"id":"https://mystrategyatelier.com/blog/f/strategic-alliances-in-action-how-a-balinese-winery-and-a-german","html_content":"

By Maryse LaRocque, My Strategy Atelier

","url":"https://mystrategyatelier.com/blog/f/strategic-alliances-in-action-how-a-balinese-winery-and-a-german","title":"Strategic Alliances in Action: How a Balinese Winery and a German","summary":"By Maryse LaRocque, My Strategy Atelier","date_modified":"2026-08-14T18:11:08Z"},{"id":"https://mystrategyatelier.com/blog/f/a-case-for-sensory-marketing-in-the-age-of-ai","html_content":"

By Maryse LaRocque, My Strategy Atelier

","url":"https://mystrategyatelier.com/blog/f/a-case-for-sensory-marketing-in-the-age-of-ai","title":"A Case for Sensory Marketing in the Age of AI","summary":"By Maryse LaRocque, My Strategy Atelier","date_modified":"2026-08-14T18:10:42Z"}]}